Costco’s Hot Dog Combo Has Remained $1.50 For 35 Years Thanks To A Threat!


Costco’s iconic hot dog combo has remained $1.50 for 35-years thanks to its founder!

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The quarter-pound all-beef hot dog with unlimited refills of your 20-ounce soda was introduced in 1984. 

When told by a company official the deal was losing them money, Costco co-founder and former CEO Jim Sinegal said, “If you raise [the price of] the effing hot dog, I will kill you. Figure it out”.

So in 2009, when supply costs were on the rise, Costco moved away from Hebrew National and decided to move hot dog production in-house, building a Kirkland’s Signature hot dog plant in Los Angeles and another in Chicago. This allowed them to continue to charge just $1.50 for the deal.

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